I found an advertisement while reading the latest issue of CLEO Magazine.
They proudly advertised KOREAN in thier campaign.
Too proud of KOREAN or what? Is Korean is a really high quality product? Or...what?? I really can't understand while Korean is highly exposed in their ads.
Normally Malaysian people will pay some more attention for American product, Japanese product for a high quality product.
Chinese or Taiwan is synonym with low quality and cheap product. But Korea? I don't think Malaysia market have thier own percepation about products from Korea except for their Gangnam style and KPOP.
Well..this is marketing. Maybe the marketer just want an attention from readers.